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Culture in the workplace is now a massive thing that people factor in when considering a job offer. Things have changed dramatically in the past 35-years; we may not go to work at the coalface any longer, but we do work increasingly long hours. It’s not too much to ask, then, for a work environment that you actually enjoy being in. As anyone who has ever been in a job that they hate will tell you, eight hours is a bloody long time when you’re just waiting until you can clock off and go home again. Even worse is the prospect of having to do it all over again the next day, and the next day, and the next. It’s emotionally crippling.
So, what can companies do to create a harmonious, encouraging, environment that actually works?
If you are looking to develop a thriving company, then culture is vital; the undercurrent of a successful business is where values and beliefs are embedded throughout. It also ensures a subconscious bond between employee & employer, creating maximum engagement. Having an engaged workforce offers loads of benefits:
Based upon countless hours of interviewing thousands of candidates and industry leaders, we can resolutely say that toxic companies and inflexible, arcane management styles only go so far before they dramatically implode. While they may have the best products to promote, the best-looking offices, and the biggest customer base, it all counts for nothing if you can’t keep hold of your staff because you have the emotional intelligence of a loaf of bread.
Take Prologis for example. After Prologis stocks fell 96% and share values hit an all-time low of $2 per share (from a high of $70) on 6th March 2009, Walt Rakowich was brought in to replace the CEO and was tasked with turning the company around. After regaining control and bringing the company back from ruins, he said that one of the key factors of his success was eradicating the existing company culture, which had become poisoned, corrupt, and polluted with negativity.
Look, this isn’t brain surgery. It can be boiled down to something as simple as ‘don’t be a d*ck,’ but keep an eye open for these following tell-tale signs of a toxic culture creeping in:
If you’re still in any doubt about how instrumental a good culture can be for your business, we’ll leave you with this quote from Tim Cook, CEO of Apple:
“Ultimately, it’s on the company leaders to set the tone. Not only the CEO but the leaders across the company. If you select them so carefully that they then hire the right people, it’s a nice self-fulfilling prophecy.”
If you’d like further advice on this then we suggest you head over to https://gofounder.com/the-people/, a website dedicated to helping new businesses get the right balance between culture, people, products, and money.