6.1. All personal data is processed and stored securely, for no longer than is necessary in light of the reason(s) for which it was first collected. We will comply with Our obligations and safeguard your rights under the [Data Protection Act 1998] OR [GDPR] at all times. For more details on security see section 7, below.
6.2. Our use of your personal data will always have a lawful basis, either because it is necessary for Our performance of a contract with you, because you have consented to Our use of your personal data (e.g. by subscribing to emails), or because it is in Our legitimate interests. Specifically, We may use your data for the following purposes:
6.2.1. Supplying Our products AND/OR services to you (please note that We require your personal data in order to enter into a contract with you).
6.2.2. Personalising and tailoring Our products AND/OR services for you.
6.2.3. Replying to emails from you.
6.2.4. Supplying you with emails that you have opted into (you may unsubscribe or opt-out at any time by emailing info@mercuryhampton.com.
6.2.5 All of our calls are recorded for training purposes. This information is securely held by our telephone provider.
6.3. With your permission and/or where permitted by law, We may also use your data for marketing purposes which may include contacting you by email AND/OR telephone AND/OR text message AND/OR post with information, news, and offers on Our products AND/OR services. We will not, however, send you any unsolicited marketing or spam and will take all reasonable steps to ensure that We fully protect your rights and comply with Our obligations under the GDPR and the Privacy and Electronic Communications (EC Directive) Regulations 2003.
6.4. You have the right to withdraw your consent to Us using your personal data at any time and to request that we delete it.
6.5. We do not keep your personal data for any longer than is necessary in light of the reason(s) for which it was first collected. Data will, therefore, be retained for the following periods (or its retention will be determined on the following bases):
6.5.1. We will keep your data on our system for a period of 5 years. This will automatically be refreshed if new information is received and with your permission. This can be immediately removed at your request.